Clean and neat are the essentials adjectives of the new logo we created for Safilo.
We wanted to strip off the temporal connotation that the logo had before, while making it timeless and ever lasting.[Read more]
Clean and neat are the essentials adjectives of the new logo we created for Safilo.
We wanted to strip off the temporal connotation that the logo had before, while making it timeless and ever lasting. It’s a basic typeface to transmit an elegant and minimal appearance that perfectly fits with the moods of the new campaigns we also developed, creating one whole new identity in perfect balance with the needs of the brand. The logo was launched on the occasion of Safilo’s 80th anniversary.
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